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Tue June 22 2021

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Good start for Persimmon

18 Apr 13 Housebuilder Persimmon is seeing improved visitor levels to its show homes and lower cancellation rates.

Jeff Fairburn takes over as chief executive today
Jeff Fairburn takes over as chief executive today

Shareholders at the company’s annual general meeting in York today will hear that visitor levels to developments over the first 15 weeks of 2013 are 5% up on the same period of 2012 and the cancellation rate is down from 17% to 16%.

Of the planned 90 new sites to be opened this year, work has begun on 52. The outlet network currently stands at 385 sites.

The board is also optimistic about recent ‘help to buy’ announcements from the government which have been followed by a rise in website enquiries and physical site visits in the past couple of weeks.

Total forward sales, including legal completions already achieved for the current year, stands at £1.38bn (2012: £1. 24bn).

Today also sees Mike Farley, who has been with the company 30 years, retire as chief executive and hand over to Jeff Fairburn, previously group managing director.

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