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Sat April 13 2024

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Prolectric launches US division

21 Mar British temporary lighting specialist Prolectric is venturing across the Atlantic and has opened an office in Garland, Texas.

Prolectric’s equipment is solar powered
Prolectric’s equipment is solar powered

Prolectric’s new US office is based at parent company’s Hill & Smith’s existing premises in Texas and headed by Ben Odell, business development lead, Prolectric USA.

The new operation will focus primarily on the distribution of Prolectric’s solar-powered ‘smart’ tower lights and hybrid generators.

The attempted international expansion comes three years after Prolectric was acquired by diversified industrial group Hill & Smith and a year after Rachel Preen took over as managing director from Chris Williams.

Rachel Preen said: “The US market for solar is extremely buoyant. With expected growth in new solar capacity, Texas has tremendous potential for us.

“This market opportunity provides a natural progression for us to scale the business, building on our rapid UK growth ambition, Prolectric’s robust solar credentials, award-winning product standards for British engineering and CSR.”

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