Dragon's Den star James Caan has launched a £250m property business targeting 'top end' London residential developments.
HB Real Estate is the new property investment arm of Caan’s private equity company Hamilton Bradshaw.
"The market for luxury flats is indeed saturated but we are focusing on bespoke homes, targeting individual homebuyers and offering them quality," said Caan. "High end London property has been extremely resilient in the downturn and while supply is scarce demand is still plentiful for luxury homes. This is a great opportunity for us."
He unveiled the first HB Real Estate project yesterday, a luxury development on Trevor Street in Knightsbridge.
But according to the Knight Frank Prime Central London Index, prices of top-end residential property in central London actually fell by 0.1% in August, following a 0.5% fall in July.