Ibstock Brick group marketing manager Andrew Halstead-Smith said: “We want to send a clear message that bricks are available. We were prepared for the return to growth of the construction sector, investing more than £22m in the redevelopment of our factory in Chesterton and re-commissioning one of our previously mothballed manufacturing sites in Leicester at the height of the recession. As such we have increased our capacity by an additional 125 million bricks, equivalent to 15,000 extra homes. When combined with production enhancements at our other factories, this means we are set to bring to the market almost an additional 200 million bricks in 2014.
“We also ensured we retained our skilled workforce and supported them through these challenging times, so we were able to keep pace with the changing demands of the market.
“That said, planning ahead is key to ensure demand is met. We’ve worked closely with our customers to help them accurately predict brick stock levels required. We also identified our most popular products and worked to allocate these fairly across the market. By working together and planning ahead, building – whether for homes, extensions, schools or hospitals – can continue to be at the heart of the economic recovery and provide sustained growth now, and in the future.”